Sunday, March 25, 2012

ALIKO MOHAMMAD DANGOTE THE BIOGRAPHY OF THE RICHEST BLACK PERSON IN THE WORLD

Hi Guys,
We have sent out press releases on the forthcoming block buster which many people around the world are waiting to read. I am talking about the first and only biography of Mr Aliko Mohammad Dangote, the richest black person in the world. Since the press release has been carried by some of the largest blogger in Nigeria and Ghana (South Africa, Uganda, Kenya and other African countries will follow very soon), we-I mean my co-author, Dr Margie Marie Neal-have been receiving tons of email from anxious readers-who want to either review the book or have a personal copy. At the last count, the number of our fans in Africa alone have reached 856,000 alone in Nigeria and Ghana based on the visitors to nearly 40 blog sites that have featured the press release. Most importantly, we -again each time I use that plural I am referring to my coauthor as well-want to thank Linda Ikeji for her wonderful assistance in spreading the word about this book. Next, we thank my former buddy Pastor Elvis Iruh who was the editor of my paper; Evening News and my Sports Editor in Razor in the 1990s who is now a pastor and publisher in The Netherlands. Between Linda and Elvis alone, we have counted nearly half a million stats to the press release. Its amazing how powerful and effective the social media have become in our contemporary world.  I have to thank my bookish friend and author, David Meerman Scott, the award-winning marketing strategist who taught me, literally how to use the social media for effective communication. There are numerous blogger who we owe debts of gratitude to and we shall be acknowledging them one-by-one as we wait for the release of the biography.           Here are some issues we will tackle and address based on the deluge of email we have received from potential readers  about the Aliko Dangote book in this blog. (Notice I didn't use the word "emails" because there is nothing like such a word in English. My professor at SUNY when I was in graduate school couldn't emphasize this fact over and over again few years ago when people who you know are learned, including educated journalists use the word "emails." Mail does not have plural and mail is not a letter so stop using the word. "All email"..now that is grammatically correct.).
1.People want to know if this Aliko Dangote biography was commissioned by Dangote or the Dangote Group?
2. Anxious readers wanted to know how we sourced materials for the book?
3. People who sent us email (remember again  its not emails..wanted to know if Aliko Mohammad Dangote gave us money to write this book?
4. How did we arrive at the conclusion that Aliko Mohammad Dangote is the richest black person in the world.
5. Are we eulogizing the man and are ass licks in writing this book because of the title of the book?
6. Who and who did we speak to in Nigeria about the book? Actually that should be answered in Question 2 above.
7.Did we unearth the secrets of Aliko Dangote's wealth? In other words, how did this guy make it?
8. What is the aim of the book?
9. Who are our target audience?
10. How much do Nigerians know about this man?
11. What is the man's private life?
12. Who is the REAL Aliko Dangote and did we make him stand up in this book?
13. When is this book coming out?
WE WILL CONTINUE....

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